Forecasting Electric Vehicle Purchases

Client: The Newhall Land and Farming Company and Ramboll Environ

Location: Santa Clarita, California

The MFA economics team developed a forecast of electric vehicle adoption with and without the incentives provided by the Newhall Ranch planned community. In an effort to mitigate the environmental impacts to the development of the community, additional charging infrastructure and financial incentives will be provided within the community, including in-home chargers in all dwelling units. The forecast was part of an environmental impact report that led to the long-awaited approval of the development by the Los Angeles County Board of Supervisors.